Users may associate a hacker attack on your website with poor security and decide to stop using your services altogether. The use of SSL certificates has prevented the gravest consequences like leaking credit card numbers, but some data can still be obtained. There is also the matter of customer trust people get really concerned when they hear a website they use has been hacked. As a result, your Google rankings could suffer, and it may take you a long, long time to repair this kind of damage. In the scenario with the spam link injection, this can affect your SEO (since Google strongly dislikes spammy links). There are plenty of cases when your website may get compromised, and it will take you days, if not weeks, to realise it. If you monetise your website via ads, you may get your ads replaced with someone else's ads (and therefore display ads that you won’t get any revenue from). If your website is operational, a hack might still have occurred - for example, links can be injected into the code and point to other websites. Website backups are typically created once a day, and if you get hacked hours after it’s done, all the orders made in the meantime will be lost. If you own an online store, you will be unable to sell if you book appointments through your website, you will not be able to do so.įor high-volume online stores, this is particularly bad - not only will you be unable to sell for a while, but you may lose orders too. Many people disregard this information because they’ve never dealt with a hacked website and so they simply can’t imagine the hassle, time and effort resolving it can cause.įirst of all, if you run an online business, or at least you manage part of your business through the website, a hacker attack will inevitably stop your work process. They will typically advise you to protect your website in a variety of ways and may recommend some well-known security practices. Experts know first-hand how often websites get hacked - especially WordPress websites due to the platform’s popularity. Usually, when you commission a developer or an agency to create a website for you, the topic of security will pop up. Like other safety-related things in life, website security is a necessary evil. Why is Protecting Your WordPress Important? While it may seem like a dull matter for people who aren’t developers, keeping your WordPress safe is a critical part of running your business. WordPress users tend to spend a lot of time on their website design, content and optimisation, yet often forget one essential factor: website security.
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